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advt exp

This query is : Resolved 
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(Querist)
22 March 2010 do television advertisements are allowed as expense for computation of business income?
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Shyam Lal Naik

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Shyam Lal Naik (Expert)
22 March 2010 Why not?

Allowed u/s 37, if incurred wholly and exclusively for business.
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CA Ashok Kumar Sahu

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CA Ashok Kumar Sahu (Expert)
23 March 2010 yes,
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