Very urgent...applicability of 44 ad
This query is : Open
23 August 2015
can 44 AD be applied to a firm providing advertising agency services?
( turnover 30,00,000 )
( turnover 30,00,000 )
23 August 2015
Yes. 44AD can be applied.
23 August 2015
The scheme of section 44AD is designed to give relief to small taxpayers engaged in any business, except the following businesses: Business of plying, hiring or leasing of goods carriages referred to in section 44AE. A person who is carrying on any "agency business". A person who is earning income in the nature of commission or brokerage
Do Advertising agency come under "agency business" as mentioned above?
Ifyes , 44 AD is applicable?
Do Advertising agency come under "agency business" as mentioned above?
Ifyes , 44 AD is applicable?
23 August 2015
I dont think advertising business will come under agency business and therefore 44AD should apply.
Still wait for views of other experts.
Still wait for views of other experts.
23 August 2015
TDS is deducted from payment to the advertising agency u/s 194 J.
so is it considered as a profession? ..
If yes , 44 AD applicable?
so is it considered as a profession? ..
If yes , 44 AD applicable?
23 August 2015
Please tell what is the exact nature of service. TDS on advertising contract is deducted u/s 194C.
23 August 2015
services relates to branding , promotional campaign etc..
24 August 2015
answer please........
24 August 2015
Not clear. Whether there is any advertisement contract or only consultancy service is provided?
24 August 2015
service relates to planning of promotional campaigns and advertisements for creating brands of products..
advertisement contracts were made..
also provide advertisement consultancy
advertisement contracts were made..
also provide advertisement consultancy
25 August 2015
Deduction of TDS depends upon type of service. If it is purely advertising, then section 194C would apply, if it is any type of consultancy then 194J.
Regarding audit, 44Ad would not apply here. It is a case of section 44AB where revenues exceed Rs. 25 lakhs.
Regarding audit, 44Ad would not apply here. It is a case of section 44AB where revenues exceed Rs. 25 lakhs.
25 August 2015
type of service in service tax return is "advertising agency services".
so can it be considered as a business rather than profession?
so can it be considered as a business rather than profession?
25 August 2015
type of service in service tax return is "advertising agency services".
so can it be considered as a business rather than profession?
so can it be considered as a business rather than profession?
25 August 2015
If TDS u/s 194 J is deducted , is it necessary to consider it as a profession ?
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