tds applicability

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krishan mohan kumar (Querist)
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04 June 2009 Dear Sir,

I am the new user and this is my first query.

we made a four party agreement. First party is a company, 2nd party is sportsman, third party is agency who is a middle man and fourth party is the governing body of the sports.

Third party is raising the bills on behalf of sportsman for endorsment fee of the sportsman.It is mentioned in the agreement that agency is authorise to do so.

please advive us being a first party what is the tds rate 194c or 194j?

Also we want to calrify you that in the agreement it is mentioned that 2nd party refered to use as model and we will use the sportsman picture, voice etc for company branding. advertisment purpose.

Krishan Mohan Kumar
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