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CHAPTER 1: DEVELOPMENTS IN BUSINESS ENVIRONMENT
Accounting is the language of business that communicates the financ ial
results of an enterprise to various stakeholders viz., investors, regulating
agencies, the management itself etc. by means of various financial
statements. Accounting is the process of identifying, measuring, recording,
classifying, summarising, analyzing, interpreting and communicating the
financial transactions and events. Accounting is classified into Financi al
Accounting, Cost Accounting, Management Accounting, Tax Accounting etc.
Management Accounting deals with the application of accounting techniqu es
for providing information designed to help all levels of the manag ement in
planning and controlling the activities of business enterprise and in decision
making. The objective of this branch of accounting is to provide an y and /
or all information that management needs in taking a rational decisi on
depending on the situation and to evaluate the impact of i ts decisions and
act ions. Management Accounting is not only confined to the areas of cost
accounting but also covers other areas such as capital expenditure decisi ons,
capital structure decisions, dividend decisions, investment decision s etc. as
well. Management Accounting rules are set within the company with
emphasis on future to accomplish management objectives relating to add ing
value to the company. This is the data that could be soft, or estima tes, that
must only improve the value of decisions more than the cost of informatio n.
The emphasis of Management Accounting is on timeliness and focuses on
different segments of the organization and need not follow GAAP o r any
prescribed format. Management accounting data must only be relevant for
management decisions in Planni ng, Directing, Motivating and Controlling.
IMPACT OF CHANGING ENVIRONMENT ON COST AND MANAGEMENT
ACCOUNTING
Question:
How has the composition of manufacturing costs changed during recent
years? How has this change affected the design of cost accounting systems?
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Answer:
Traditionally, manufacturing companies classified the manufacturing costs to
be allocated to the products into (a) Direct materials. (b) Direct l abour and
(c) Indirect manufacturing costs. In the present day context characterised
by intensive global competition, large scale automation of manufacturi ng
processes, computerization and real time processing of data, diversification
to suit customer needs, manufacturing costs are classified in to three broad
categories as under: 1. Direct costs : As many total costs relating to cost objects as feasible
are classified into direct costs. The objective is to trace as many costs
as possible into direct and to reduce the amount of costs classified into
indirect because the greater the proportion of direct costs the greate r
the accuracy of the cost system.
2. Indirect cost pools: Increase the number of indirect cost pools so
that each of these pools is more homogeneous. In a homogeneous
cost pool, all the costs will have the same cause-and-effect
relationship with the cost allocation base.
Use cost-and-effect criterion for identifying the cost allocation base for each
indirect cost pool.
The change in the classification of manufacturing costs as above has le ad to
the development of Activity Based Costing (ABC). ABC refines a costing
system by focusing on individual activities as the fundamental cost ob jects.
An activity is an event, task or unit of work with a specified purpose, for
example, designing, set up, etc. ABC system calculates the costs of
individual activities and assigns costs to cost objects such as produc ts or
services on the basis of the activities consumed to produce the product or
provide the service.
TOTAL QUALITY MANAGEMENT (TQM):
TQM is a systematic process for identifying and implementing solution an d
prioritise opportunities for improvement. TQM seeks to increase customer
satisfaction by finding the factors that limit current performance. The TQM
approach stresses on the need for a customer-oriented approach to
management reporting, eliminating some or more of traditional reporting
practices. The emphasis of TQM is to design and build quality in the
product, rather than allow defectives and then inspect and rectify them. The
focus is on the causes rather than the symptoms of poor quality. While
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doing this, modern management accounting practices are put to use.
It is
often viewed as a technique suitable for manufacturing processes but this is
an important tool to increase efficiency in service sector also.
Quality: It is a measure of goodness to understand how a product meets its
specifications. When the expression "quality" is used, we usually thi nk
terms of an excellent product or service that fulfills or exceeds our
expectations. These expectations are based on the intended use and th e
selling price. When a product surpasses our expectations we consider that
quality.
Costs of performing checks to ensure quality specifications are called qual ity
costs. These are of 4 types a. Prevention costs,
b. Appraisal costs,
c. Internal failure costs and
d. External failure costs.
Question:
Classify the following items under appropriate categories of quality costs viz.
Prevention Costs, appraisal Cost, Internal Failure Costs and External Failure
costs: a. Rework
b. Disposal of scrap
c. Warranty Repairs
d. Revenue loss
e. Repair to manufacturing equipments
f. Discount on defective sale
g. Raw material inspection
h. Finished product inspection
i. Establishment of quality circles
j. Packaging inspection
Answer: Prevention Costs : g, i Appraisal Costs : h, j
Internal Failure : a, b, e External Failure Costs : c, d, f.
CIMA defines ‘Total Quality Management’ as “Integrated and
comprehensive system of planning and controlling all business functions so
that products or services are produced which meet or exceed customer
expectations. TQM is a philosophy of business behaviour, embracing
principles such as employee involvement, continuous improvement at all
levels and customer focus, as well as being a collection of related tech niques
aimed at improving quality such as full documentation of activities, cle ar
goal-setting and performance measurement from the customer perspective. ”
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TQM is composed of
three important parameters :
Total: Organization wide
Quality: With its usual Definitions, with all its complexities.
Management: The system of managing with steps like Plan, Organise,
Control, Lead, Staff, etc.
Deming’s Philosophy: Deming is treated as the father of the Quality
Control. He says that only 15 percent of quality problems are actuall y due
to worker error. The remaining 85 percent are caused by processes and
systems, including poor management. Further, it is up to management to
correct system problems and create an environment that promotes quality
and enables workers to achieve their full potential. He outlined his
philosophy in 14 points / principles which are as under: a. “Create constancy of purpose towards improvement". Replace short-
term reaction with long-term planning.
b. "Adopt the new philosophy". The implication is that management
should actually adopt his philosophy, rather than merely expect the
workforce to do so.
c. “Cease dependence on inspection". If variation is reduced, there is n o
need to inspect manufactured items for defects, because there won’t
be any.
d. “Move towards a single supplier for any one item." Multiple sup pliers
mean variation between feedstock.
e. “Improve constantly and forever". Constantly strive to reduce
variation.
f. “Institute training on the job". If people are inadequately trained, th ey
will not all work the same way, and this will introduce variation.
g. "Institute leadership". Deming makes a distinction between leadership
and mere supervision. The latter is quota and target-based.
h. “Drive out fear". Deming sees management by fear as counter-
productive in the long term, because it prevents workers from acting
in the organisation’s best interests.
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i.
“Break down barriers between departments. ” Another idea central to
TQM is the concept of ‘internal customer’, that each department serves
not the management, but the other departments that use its inputs.
j. "Eliminate slogans". Another central TQM idea is that it’s not people
who make most mistakes - it’s the process they are working within.
Harassing the workforce without improving the processes they use is
counter-productive.
k. "Eliminate management by objectives". Deming saw production
targets as encouraging the delivery of poor-quality of goods.
l. "Remove barriers to pride of workmanship". Many of the other
problems outlined reduce worker satisfaction.
m. "Institute education and self- improvement".
n. "The trans formation is everyone’s job".
The Plan–Do –Check/Study –Act Cycle:
The plan – do – check / study – act (PDCA) cycle describes the activities a
company needs to perform in order to incorporate continuous improvement
in its operation. This cycle, is also referred to as the Shewhart cycle or the
Deming wheel . The circular nature of this cycle shows that continuous
improvement is a never-ending process. Continual Activities
Plan: The first step in the PDCA cycle is to plan. Managers must evalu ate
the current process and make plans based on any problems they find and t o
PLAN
DO ACT
STUDY
/CHECK
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improve current systems. They need to document all current procedures,
collect data, and identify problems.
Do: The next step in the cycle is implementing the plan (do). During the
implementation process managers should document all changes made and
collect data for evaluation.
Study/Check: The third step is to study the data collected in the previous
phase. The data are evaluated to see whether the plan is achieving t he goals
established in the plan phase.
Act: The last phase of the cycle is to act on the basis of the results o f the
first three phases. The best way to accomplish this is to communicate the
results to other members in the company and then implement the ne w
procedure if it has been successful. Note that this is a cycle; the next st ep is
to plan again. After we have acted, we need to continue evalu ating the
process, planning, and repeating the cycle again.
Six Sigma
Question:
Write a short note on Six Sigma process in Quality Control Process.
Answer:
Six Sigma is a set of practices originally developed by Motorola to
systematically improve processes by eliminating defects. A defect is defined
as non-conformity of a product or service to its specifications.
Continuous
improvement can be brought into the organisational culture by introdu cing
continuously changing planned targets. One such target can be six-sigma
accuracy.
In quality practice, six-sigma means variations of only 3.4 parts per millio n
parts is only acceptable. Six sigma is the statistical measure used to ensure
quality of products and services. The six sigma academy has developed a
break through strategy consisting of measure, analyze, improve and control,
that allows companies to make exceptional bottom-line improvements.
Like its predecessors, Six Sigma asserts the following:
a.
Continuous efforts to reduce variation in process outputs is key to
business success
b.
Manufacturing and business processes can be measured, analyzed,
improved and controlled
c.
Succeeding at achieving sustained quality improvement requires
commitment from the entire organization, particularly from top-level
management.
In addition to the material and labour savings, which flow directl y to the
bottom line, a company engaged in six sigma, can expect to see:
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a.
Improved customer satisfaction
b. Reduction cycle time
c. Increased productivity
d. Reduction in total defect
e. Improved process flow
Question:
What are the essential requirements for successful implementation of TQM?
OR What are the critical success factors for implementation of TQM Program?
Answer:
The essential requirements for successful implementation of TQM are
referred with acronym 7 Cs’ (In certain cases 6 Cs’ also) . They are:
1. Commitment: Total commitment must come from top management.
Quality expectation must be made clear by the top management, toget her
with the support and training required for its achievement. 2. Culture: Proper training must be given to effect changes in culture
and attitude. 3. Continuous Improvement: TQM should be recognised as a
continuous process and not merely a one-off program. 4. Cooperation: Employee involvement and co-operation should be
sought in the development of improvement strategies and associated
performance measures.
5. Customer Focus: The needs of internal customers (colleagues) and
external customers (recipient of final product) should be the prime focus.
Perfect service with zero defects is what is acceptable. 6. Control: Documentation, procedures and awareness of current best
practices are essential if TQM implementations are to function appropriately.
7. Communication: Communication is very closely related to the
quality process. Exchange of ideas in meetings results in improved
decisions. Continuous Two way communication between Top management
and operational management enables to institute remedial measures
immediately.
Question:
Discuss the benefits accruing from the implementation of a TQM Program.
OR How does TQM facilitate value addition in an organisation?
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Answer:
The benefits accruing from the implementation of a TQM Program in an
organisation are:
(i) There will be increased awareness of quality culture in the organization.
(ii) It will lead to commitment to continuous improvement.
(iii) It will focus on customer satisfaction.
(iv) A greater emphasis on team work will be achieved.
Identification of Improvement opportunity and implementation of
Quality Improvement Process:
The benchmarking of activities and internal analysis provides the grou
nd for
the identification of improvement opportunities and the formal
implementation of the improvement process. This is often done throug h the
6 steps referred with acronym PRAISE as detailed below along with hurdles
likely to be faced and methods to overcome at each step:
Step Activity Elements Likely hurdles Remedies
1 Problem
Identification Areas of Customer
dissatisfaction.
Absence of competitive
advantage.
Complacency on present
arrangements. Effects of the problem are
apparent but identification
of the problem is difficult.
Problem is identifiable but
difficult to measure. Participative approach
like brain storming,
panel discussion etc.
Quantification and
precise
definition of problem
2 Ranking Prioritise problems and
opportunities by perceived
importance, and ease of
measurement and solution. Difference in perception of
individuals in ranking.
Difference in preferences
based on functions e.g.
production, finance,
marketing etc.
Lack of consensus between
Individuals. Participative approach
Subordination of
Individual to group
interest
3 Analysis Ask ‘Why?’ to identify possible
causes.
Keep asking ‘Why?’ to move
beyond the symptoms and to
avoid jumping to premature
conclusions.
Ask ‘What?’ to consider potential
implications.
Ask ‘How much?’ to quantify
cause and effect. Adoption of adhoc
approaches and quick fix
solutions. Lateral thinking
brainstorming
4 Innovation Use creative thinking to generate
potential solutions
Barriers to implementation
available enablers, and
People whole co-operation must
be sought. Lack of creativity or
expertise.
Inability to operationalise
ideas, aspects of each
strategy i.e. convert
thoughts into action
points. Systematic evaluation
of all aspects of each
strategy
5 Solution Implement the preferred solution. Resistance from middle Effective internal
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Take appropriate action to bring
about required changes.
Reinforce with training and
documentation back-up. managers communication
Training of personnel
and managers
Participative approach
6 Evaluation Monitor the effectiveness of
actions Establish and interpret
performance indicators to track
Progress towards objectives.
Identify the potential for further
improvements and return to step
1 Problem in
implementation.
Lack of measurable data f or comparison of
expectations with actual. Effective control
system to track actual
feedback system.
The quality improvement process should be the stepping stone for posi tive
and constructive movement within the organisation. This has the
destructive potential of the process also. It is imperative to observe the
fundamental 4 Ps’ of quality improvement to avoid or overcome the
destructive potential.
Question:
List out the remedies available for difficulties experienced during
implementation of PRAISE.
Answer:
Remedies available for difficulties experienced in each step available during
implementation of praise: Activities Remedies
1. Problem Identification Participate in programs like brain storming,
Multi voting, GD etc Precise definition of a
Problem and quantification.
2. Ranking Participative approach.
Sub ordination of individual to group approach.
3. Analysis Lateral thinking/Brain storming.
4. Innovation Systematic evaluation of all aspects of each
Strategy.
5. Solution Effective internal communication.
Training of personnel/managers.
6. Evaluation Participative approach.
Effective control system to track actual
Feedback system.
Question:
Explain 4 Ps ’ of quality improvement principles.
Answer:
The 4 Ps ’ of quality improvement principles are as below:
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1.
People: To avoid misdirection, TQM teams should consist of team
spirited individuals who have a flair for accepting and meeting challenge s.
Lack of enthusiasm will be apparent from a generally negative approach and
a tendency to have pre-arranged meetings which coincide with the meetin gs
of TQM teams. 2. Process: The rhetoric and inflexibility of a strict Deming approach will
often have a demotivating effect on group activity. It is essential to solve
problem practically and to regard the formal process to reach at conclusions. 3. Problem: Problems need to be approached in a systematic manner,
allowing for immediate feedback, together with recognition of the
contribution made by individual participants. Experience suggests that the
least successful groups are those approaching problems that are deemed to
be too large to provide meaningful solutions within a finite time period.
4. Preparation: Additional training on creative thinking and statistical
processes are needed in order to give participants a greater appreciation.
A 3-point action plan for the choice of projects and the implementa tion of
quality improvement process is as follows: 1. Bite-sized chunks. It is tempting to seek a large cherry to pluck, but
big improvement opportunities are inevitably complex and require extensive
inter-departmental co-operation. The choice of a relatively small probl em in
the first instance provides a greater chance of success. This will generate
the acceptance of the quality improvement processes by the users thereby
increasing the morale of the operating personnel.
2. Solvable problem. The problem selected should not be trivial, but it
should be a simple one with a potential impact and a clear improvement
opportunity. Measurable progress towards implementation should be
accomplished within three or four months (or less if possible) in order to
maintain the motivation of participants and advertise the success of the
improvement process itself. This helps in easier implementation of further
quality improvement processes.
3. Recognition of participants. The successful projects and team
members should receive appropriate recognition throughout the enterprise.
Prominent individuals should be rewarded for their efforts both as p ersonal
recognition and as encouragement to others. The precise nature of the
reward may be recognition itself, although in some situations material , but
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usually non-monetary, prizes may also be appropriate.
The implementation of TQM processes can provide long-lasting benefits as
long as the achievement of quality goals is not in conflict with ot
her
objectives. By overcoming the initial obstacles, a TQM process can provide
us with an additional tool to improve competitiveness and ensure long-t erm
survival.
ACTIVITY BASED COSTING (ABC):
Activity Based Costing (ABC) is an accounting methodology that assigns
costs to activities rather than to products or services. This enables resource s
and overhead costs to be more accurately assigned to products and services
that consume them. ABC assigns costs to activities based on usage of
resources.
Factors prompting the development of ABC system include:
1. Growing overhead costs because of increasingly automated production
2. Increasing market competition which necessitated more accurate
product costs.
3. Increased diversification to attain economies of scale and larger
market share.
4. Decreasing costs of information processing because of continual
improvements and increasing application of information technology.
5. Traditional costing fails to capture cause and effect relationship.
The flow of activities under ABC is identified through 4 core areas: • Cost Object –It is an item for which cost measurement is required e.g. a
product or a customer. • Cost Driver –It is a factor that causes a change in the cost of an activity.
There are two categories of cost driver: • Resource Cost Driver –It is a measure of the quantity of resources
consumed by an activity. It is used to assign the cost of a resource to an
activity or cost pool. E.g. Staff wages, Electricity, Advertising etc.
• Activity Cost Driver –It is a measure of the frequency and intensity of
demand, placed on activities by cost objects. It is used to assign acti vity
costs to cost objects viz. a product or a customer. Eg. Inspection and te sting
charges, Machine set up costs, Material ordering costs, Material handling and
storing costs, etc.
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Question:
Give two examples for each of the following categories in activity based
costing:
(i) Unit level activities
(ii) Batch level activities
(iii) Product level activities
(iv) Facility level activities
.
Answer:
Activities essentially fall into 4 categories known as manufacturing cost
hierarchy.
i) Unit level activities : This relates to the number of units produced. Eg.
(a ) Use of indirect materials (b) Inspection or testing of every item p roduced
or say every 100th item produced(c) Indirect consumables;
(ii) Batch level activities: This relates to the number of batches required
to produce the desired units. (a) Material ordering (b) Machine set up costs
(c) Inspection of products –like first item of every batch;
(iii) Product level activities: These are the activities that are specifically
required for products and often these are one time activities for the
products. Eg. (a) Designing the product (b) Producing parts to a cert ain
specification (c) Advertising costs, if advertisement is for individual products
(e) specific tools for a product;
(iv) Facility level activities : The costs cannot be identified directly with
each product. Hence they are to be apportioned on suitable basis t o the
products that are produced . Eg. (a) Maintenance of buildings (b) Plant
security (c ) Production managers’ salaries (d ) Advertising campaigns
promoting the company;
The various stages in ABC are:
a Identification of the activities that take place in the organisation . The
major activities in the organisation are identified. These can be M achine
related activities, Direct labour related activities, and various support
activities such as ordering or receiving material, handling of material et c.
b Assigning costs to cost pool for each activity.
c Spreading of support activities across the primary activities on suitable
basis.
d Determining cost driver for each activity. This is a variable which
decides work volume or work load of an activity. The question that is
asked is what causes the activity to incur costs?
e Assigning the costs of activities to products according to product
demand for activities.
Benefits of ABC: ABC is of prime importance for organisations product
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costing where:
Production overheads are high in relation to direct costs.
There is a great diversity in the product range.
Products use different amounts of the overhead resources.
Consumption of overhead resources is not primarily driven by volume.
Question:
State with a brief reason whether you would recommend an activity based
system of costing in each of the following independent situations: a. Company K produces one product. The overhead costs mainly consist
of depreciation.
b. Company L produces 5 different products using different production
facilities.
c. A consultancy firm consisting of lawyers, accountants and computer
engineers provides management consultancy services to clients.
d. Company S produces two different labour intensive products. The
contribution per unit in both products is very high. The BEP is very
low. All the work is carried on efficiently to meet the target costs.
Answer:
a. No as only one product is being produced (no apportionment /
allocation of overheads) and depreciation is the major cost component.
b. ABC Costing is required for pricing as different products are being
produced using different production facilities for allocation /
apportionment of overheads. Cost drivers of each production facility /
product could be different.
c. As variety of services are being rendered each service will have
different cost driver. Hence, ABC is required through which correct
costs can be ascertained.
d. As the products are labour intensive and as BEP is low (implyin g low
fixed costs) ABC is not recommended eventhough two products are
being produced. Labour hours / cost would be the suitable basis.
Question: “ Cost can be managed only at the point of commitment and not at the p oint
of incidence. Therefore, it is necessary to manage cost drivers to manage
cost. ” Explain the statement with reference to structural and executional
cost drivers.
Answer:
A firm commits costs at the time of designing the product and decidin g the
method of production. It also commits cost at the time of deciding the
delivery channel (e.g. delivery through dealers or own retail stores). Costs
are incurred at the time of actual production and delivery. Therefore, no
significant cost reduction can be achieved at the time when the costs are
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incurred. Therefore, it is said that costs can be managed at the p
oint of
commitment.
Cost drivers are factors that drive consumption of resources. Therefore,
management of cost drivers is essential to manage costs. Structural cost
drivers are those which can be managed by effecting structural changes.
Examples of structural cost drivers are scale of operation, scope of operation
(i.e. degree of vertical integration), complexity, technology and e xperience
or learning. Thus, structural cost drivers arise from the business model
adopted by the company.
Executional cost drivers can be managed by executive decisions, examples
of executional cost drivers are capacity utilization, plant layout efficien cy,
product configuration and linkages with suppliers and customers.
It is obvious that cost drivers can be managed only at the point o f structural
and operating decisions, which commit resources to various activities.
Question:
In the context of Activity Based Costing System, explain the following
statement: "Strategic cost analysis should exploit internal linkages"
Answer:
Activity based costing is an accounting methodology that assigns cost to
activities rather than to products or services. Activity Based Costing tracks
the flow of activities by creating internal link between activity / resource
consumption and cost object. Exploiting internal linkages means taking
advantage of the relationships among the activities that exist within a firm’s
segment of value chain. Activity cost and analysis are essential parts of this
strategic analysis. Activities not based on production units / sales un its,
based on the variable activity drivers are analyzed. The traditional costing
system is not rich enough to supply the information needed for th orough
analysis of linkages.
Question:
What is the fundamental difference between Activity Based Costing Syst em
(ABC) and Traditional Costing System? Why more and more organisations in
both the manufacturing and non-manufacturing industries are adopting A BC?
OR Explain the need for emergence of ABC.
Answer:
In the traditional system of assigning manufacturing overheads, overhe ads
are first allocated and apportioned to cost centres (production and support
service cost centres) and then absorbed to cost objects (e.g. products).
While under ABC, overheads are first assigned to activities or activity pool s
(group of activities) and then they are assigned to cost objects. T hus, ABC
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is a refinement over the traditional costing system. Usually cost centres
include a series of different activities. If different products cre
ate different
demands on those activities, the traditional costing system fails to determine
the product cost accurately. In that situation, it becomes necessary to use
different rates for different activities or activity pools.
The following are the reasons for adoption of ABC by manufacturing and
nonmanufacturing industries: a. ABC helps to estimate cost of individual product or service more
accurately. This helps to formulate appropriate marketing / corporate
strategy.
b. There is product and customer proliferation. Demand on resources by
products / customers differ among product / customers. Therefore,
product / customer profitability can be measured reasonably
accurately, only if consumption of resources can be traced to each
individual product / customer.
c. ABC improves the accuracy of accounting for support service costs.
d. The costs associated with bad decisions have increased substantially.
e. Reduction in the cost of data processing has reduced the cost of
tracking resources consumption to large number of activities.
Question:
Differentiate between Value – added and Non Value - added activities in the
context of ABC with examples.
Answer:
Value - added and non value - added activities (VA): The value-added
activities are those activities which are necessary for the performance of the
process. The customers are usually willing to pay (in some way) for the
service. For example polishing furniture by a manufacturer dealing in
furniture is value added activity.
In contrast, non value added activities do not generate any identifiabl e value
by the internal or external customer. Such activities do not improve th e
quality or function of a product or service, but they can adversely affect
costs and prices. Examples of non value added activities are: Scheduling
activities, Movement of materials, Waiting for inputs in process, Start up
preparations for production, Storing of inventories etc.
Activity Based Cost Management (ABM): ABC implementation has
shown great benefits in Cost Management rather than in providing accu rate
costs. ABM is used to describe the Cost Management by application o f ABC.
ABM focuses on the efficient and effective management of activities as th e
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route to continuously improve the value received by the customers. A
BM is
being effectively used in:
Cost reduction;
Activity Based Budgeting;
Business process re-engineering. This involves examining business
processes and making substantial changes on how organisation curren tly
operates;
Benchmarking;
Performance measurement. Etc.
ABC Vs. ABM: ABC refers to the technique for determining the cost of
activities and the output that those activities produce. It is th e logical
distribution of overhead i.e. overhead should be distributed on the
consumption of resources consumed by goods and services. The aim of ABC
is to generate improved cost data for use in managing a company’s
activities.
The ABM is a much broader concept. It refers to the management philosophy
that focuses on the planning, execution and measurement of activities as the
key to competitive advantage.
ACTIVITY BASED BUDGETING (ABB): Activity-based budgeting is a
process of planning and controlling the expected activities for the
organisation to derive a cost-effective budget that meets forecast workload
and agreed strategic goals. An activity-based budget is a quantitative
expression of the expected activities of the firm, reflecting management ’s
forecast of workload and financial and non-financial requirements to meet
agreed strategic goals and planned changes to improve performance.
Key Elements of ABB :
(i) Type of work to be performed;
(ii) Quantity of work to be performed; and
(ii) Cost of work to be performed.
TARGET COSTING:
Question:
What is Target Costing? It is said that implementation of the target costi ng
technique requires intensive marketing research. Explain why intensive
marketing research is required to implement target costing technique.
Answer:
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Today’s economy is
market driven and Customer is King. Customer focus
has become imperative for survival. The philosophy is what customer wants
and is willing to pay for rather than what it costs to produce. Hence, from
the market determined price, the desired profit is excluded to ascertai n the
target cost. i. e.
Target Cost = Target Price – Target Profit
Instead of
Cost + Profit = Selling Price.
Target Cost is a management technology using scientific principles and
technologies to establish a cost target, break down the cost target int o and
improve cost. These technologies are adopted during the life cycle cost o f
the product i.e. from development, design, manufacturing, distribu tion,
sales, usage and disposal costs.
Target costing is also said as a cost reduction program or profit management
program before the birth of the product itself.
It can also be defined as “a structured approach to determining the cost at
which a proposed product with specified functionality and quality must be
produced, to generate a desired level of profitability at its anticipate d selling
price ”. This is a cost management technique that aims to produce and sell
products that will ensure the target margin. It is an integral part of the
product design.
While designing the product, the company needs to understand what value
target customers will assign to different attributes and different aspects of
quality. This requires use of techniques like value engineering an d value
analysis. Intensive marketing research is required to understand customer
preferences and the value they assign to each attribute and quality
parameter. The company also needs to forecast how much customers are
willing to pay for the product and to its features.
The company plays within the space between the maximum attributes and
quality that the company can offer and the minimum acceptable to target
customers. Therefore in absence of intensive marketing research, the target
costing technique cannot be used effectively.
Features of Target Costing System:
1. Target costing is viewed as an integral part of the design and intro duction
of new products. Cost planning is done at the design and development
stage itself, since around 80% of the costs are committed before
production starts. Customer needs and preferences are ascertained
through market surveys.
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2.
Target selling price is determined using various sales forecasting
techniques.
3. Target production volumes are ascertained along with target selling price
and target profit.
4. The next stage is to determine target costs by fixing cost redu ction
targets. During this process Functional analysis, Cost tables, Quality
functions of the product are considered.
5. Fair degree of judgment is needed where the allowable cost and th e
target cost differ.
6. The total target is broken down into its various components, each component is studied and opportunities for cost reductions are identi fied.
These activities are referred as value engineering (VE) and value analys is
(VA).
Question:
What is target costing? It is said that target costing fosters team work within
the organisation. Explain how target costing creates an environment in
which team work fosters.
Answer:
Target cost is the difference between the estimated selling price of a
proposed product with specified functionality and quality and targe t margin.
This is a cost management technique that aims to produce and sell produ cts
that will ensure the target margin. It is an integral part of the p roduct
design. While designing the product the company allocates value and cost to
different attributes and quality. Therefore, they use the techniqu e of value
engineering and value analysis. The target cost is achieved by assigning cost
reduction targets to different operations that are involved in the prod uction
process. Eventually, all operations do not achieve the cost reduction t argets,
but the overall cost reduction target is achieved through team work.
Therefore, it is said that target costing fosters team work.
Question:
From a cost plus pricing model, a market driven model for pricing has lead
to “target price ”. How has it lead to target costing method for cost
reduction?
Answer:
Until towards the last decade of the 20th century, product pricing was
essentially a part of push strategy. Manufacturing to stock on the basi s of
an assured demand with adequate protection to tariff walls from the
government, especially, Indian entrepreneurs produce goods at their own
cost and provided their margin and fix their selling price on the “cost plus
pricing ” basis. However, this approach came in for a rude shock when the
information technology revolution or the “third wave ” as it is called engulfed
the entire world. While on the one hand, developed countries found their
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market shrinking due to stagnation in their population, but h
ad surplus
capacity to produce world class goods, they had to look for new markets.
Logistics no longer was a problem and the delay in reaching the cu stomer
was totally removed. Liberalized economies meant breaking down tariff walls
and the markets became open. Now the customer has many options for
buying a product as numerous producers were queuing up with quali ty
products. Pricing of product was no longer the prerogative of the
manufacturer, but of the customer. Pricing thus became market driven and a
product of pull strategy.
From the point of view of the management accountant the market driven
price is the target price at which the manufacturer has to market his
products and source his earnings. At the same time the management
accountant has also understood that if a business has to be carried on, i t has
to earn a return on capital employed (ROCE) at a higher level than the
average cost of capital. Having quantified this return per unit of sale this
element is deducted from the target price to yield the target cost. T his area
is the battle ground where the higher existing costs needed to be brought
down to a level of the target cost for which a financial strategy has to be
developed. This financial strategy would involve cost reduction at all levels
(i.e. life cycle costs) and thus would involve analysis of marketing costs and
profitability on the one hand, product development policy and strategy on
the other hand. Towards this, the main thrust of cost reduction is a three
pronged exercise: Value engineering during design and development
Kaizen costing during production
Activity based management and costing during all stages of product
life
Question:
List the steps involved in Target Costing process.
List the steps involved in target costing process with the help of a block
diagram.
Answer:
Steps involved in Target Costing process are: 1. Customer’s requirements as to the functionality and quality of the
product are first studied.
2. Setting of target selling price based on customer expectations and
sales forecast with regard to Sale Price and Sales Volume.
3. Establishing profit margin based on long-term profit objectives and
projected volumes.
4. Determining target cost per unit (target selling price less required
profit)
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5. Comparing with Estimate the current cost of new product.
6. Establishing cost reduction targets for each component and production
activity, using value engineering and value analysis.
7. Identifying cost reduction opportunities.
Target Costing Process:
Value Analysis: Value Analysis involves studying the activities that are
involved in producing the product to detect Non Value Added activi ties that
may be eliminated or minimized without impairing the functio n or quality of
the product.
Question:
How can Value Analysis achieve Cost Reduction? OR
Briefly explain the concept of Value Analysis as cost reduction technique.
Answer:
Value Analysis can achieve cost reduction in the following manner:
1. Identifying and removing unnecessary components in a product having
no utility.
2. Having component substitution at a lesser cost without affecting
quality of the product.
3. Simplifying product design.
4. Introducing alternative methods with lesser cost and improved
efficiency.
Set target selling price based on
customer expectations and sales
forecast
Establish profit margin based on long-
term profit objectives and projected
volumes
Determine target (or allowable) cost
per unit target selling price less
required profit
Compare with Estimated cost of the
Product
Establish cost reduction targets for each
component and production activity, using
value engineering and value analysis
Estimate the current cost of new
product
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5.
Recommendation, improvement and follow-up for implementation
Question:
State whether each of the following independent activities is value -added or
non-value-added: a. Polishing of furniture used by a systems engineer in a software firm.
b. Maintenance by a software company of receivables management
software for a banking company.
c. Painting of pencils manufactured by a pencil factory.
d. Cleaning of customers' computer key boards by a computer repai r
centre.
e. Providing, brake adjustments in cars received for service by a car
service station.
Answer:
Except a, rest are value added activities.
Value Engineering: Following are the issues that are dealt during review
of value engineering. 1. Can we eliminate functions or steps from production process?
2. Can we combine steps?
3. Can we eliminate some durability or reliability of the product?
4. Can we minimise the design?
5. Can we design the product better to facilitate easy manufacturing?
6. Can we substitute parts?
7. Is there a better way? This step is vague as this is not focused in the
way the previous steps are involved but strikes at the core of the cost
reduction issue. This is a very wide area and involves even interaction
with outsiders as well including suppliers and their manufacturing
processes and activities.
Implementation of Target Costing: The steps involved in
implementation of Target Costing Program are: 1. Creation of project charter.
2. Obtaining a management sponsor.
3. Obtaining a budget.
4. Identifying a strong Team Manager.
5. Enrolling full time participants.
6. Using project management tools like PERT, CPM Charts etc.
Problems with Target Costing:
1. The development process can be lengthened to a considerable extent
since the design team may require a number of design iterations before it
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can devise a sufficiently low-cost product that meets the target cost and
margin criteria.
2. A large amount of mandatory cost cutting can result in finger-poi nting in
various parts of the company; especially if employees in one area feel
they are being called on to provide a disproportionately large part of the
savings.
3. Representatives from number of departments on the design team can
sometimes make it more difficult to reach a consensus on the proper
design
Standard Cost Vs. Target Cost.
Standard Cost Target Cost
Focus Internal External
Waste Within allowed limits Zero-defect approach
Orientation Confirming to standards Kaizen (continuous
improvements)
Behavioural
impact Variance analysis sets the stage
for excuse hunting and friction Promotes creative and
cohesive team work
objective Control of operation costs Reinvent the product
with strategic thrust
Time Short term and reactive Medium to long term
and proactive.
Most Useful Situations for Target Costing:
Target costing is most useful in situations where the majority of produ ct
costs are locked in during the product design phase. Target costing
improves profitability in two ways:
It places continuous emphasis on product costs throughout the life
cycle of the product.
It improves profitability through precise targeting of the current prices
(i.e. adoption of standard costs indirectly) at which the company feels
it can place a profitable product in the market that will sell in a robus t
manner.
Kaizen Costing: Kaizen Costing is a Japanese term for a number of cost
reduction steps that can be used subsequent to issuing a new product desi gn
to the factory floor. Some of the activities in the kaizen costing meth odology
include the elimination of waste in the production, assembly, an d distribution
processes, as well as the elimination of work steps in any of these areas “ Kaizen i s a Japanese term for continuous improvement in all aspects of an
entity’s performance at every level.
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Kaizen costing is really designed to repeat many of the value en gineering
steps for as long as a product is produced, constantly refining the process
and thereby stripping out extra costs. The cost reductions resulting from
kaizen costing are much smaller than those achieved with value engineering
but are still worth the effort since competitive pressures are likely to force
down the price of a product over time, and any possible cost savings allow a
company to still attain its targeted profit margins while continuing to reduce
cost.
LIFE CYCLE COSTING:
CIMA defines life cycle costing as the practice of obtaining over their life
time, the best use of physical asset at the lowest cost of entity.
Life cycle costing estimates, tracks and accumulates the costs over a
product’s entire life cycle from its inception to abandonment or from the
initial R & D stage till the final customer servicing and support of the
product. It aims at tracing of costs and revenues on product by product
basis over several calendar periods throughout their life cycle. Costs are
incurred along the product’s life cycle starting from product’s design,
development, manufacture, marketing, servicing and final disposal. The
objective is to accumulate all the costs over a product life cycle to d etermine
whether the profits earned during the manufacturing phase will cover the
costs incurred during the pre and post manufacturing stages of product life
cycle.
Phases in the Life Cycle of a Product: The life cycle of a product consist s of
four phases viz.
1. Introduction;
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2. Growth;
3. Maturity;
4. Saturation & Decline.
The life cycle of a manufactured product consists of the following stages:
Market Research Specification Design
Prototype Manufacture Development Tooling
Manufacture Distribution Selling
Product Support De commissioning
The various stages of revenues and profits of the product’s life cycle can be
depicted as below:
The salient features of the products during the different stages of it s life
cycle are summarised below:
Sl. # FEATURE INTRODUCTION GROWTH MATURITY DECLINE
Characteristics
1 Sales Low Sales Rapidly
increasing
sales Peak Sales Declining sales
2 Costs High Cost per customer Avg. Cost per
Customer Low Cost per
Customer Low Cost per
Customer
3 Profits Negative More profit High Profit Declining Profit
4 Customer Innovators Early Adopters Early Majority +
Late Majority Laggards
5 Competitor Few More in
Number Stable Number,
Beginning to
Decline Declining
Numbers
Objectives
Marketing Create product Awareness
and Trial Maximise Mkt.
Share Maximise Profits
& Defend Mkt.
Share Reduce
Expenses & Milk
Brands
Strategies
1 Product Offer Basic Product Offer Product
Extension,
service,
Warranty Diversify Brands,
Models Phase out Weak
Products
2 Price Charge Cost + Price to Price to Match Cut Price
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Penetrate Mkt. Better
Competition
3 Distribution Build Selective
Distribution Build Intensive
Distribution Build More
Intensive
Distribution Selective Phase
out Unprofitable
Unit
4 Advertising Build Product Awareness
among Early Adopters
and Dealers Build
Awareness &
Interest in
Mass Mkt. Stress on Brand
difference &
Benefits Reduce to
Retain Hard
Core Loyals
5 Sales
Promotion Use Heavy Sales
Promotion to Introduce
Trial Reduce Sales
Promotion due
to Increased
Consumer
Demand More Sales
Promotion to
Encourage Brand
Switching Reduce to
Minimum Level
Question:
Explain the essential features of Life-cycle costing.
Answer:
Essential features of Life Cycle Costing are:
a. Tracing of costs and revenue of product over several calendar period-
throughout their entire life cycle.
b. Emphasis is on Cost and revenue accumulation over the entire life
cycle of the product.
c. Life cycle costing traces research and design.
d. It focuses on development costs, incurred to individual products over
their entire life cycles.
e. Total magnitude of research and development costs are reported and
compared with product revenues generated in later periods.
Question:
Why is Product Life Cycle Costing important?
Answer:
Product life cycle costing is important for the following reasons: a. When non-production costs like costs associated with R & D, design,
marketing, distribution and customer service are significant, it is
essential to identify them for target pricing, value engineering and cost
management. For example, a poorly designed software package may
involve higher costs on marketing, distribution and after sales service.
b. When high percentage of total life-cycle costs are incurred before
production begins and revenue are earned over several years.
Question:
Meena is a news reporter and feature writer for an economic daily. Her
assignment is to develop a feature article on 'Product Life-cycle Costing',
including interviews with the' Chief Financial Officers (CFO) and operating,
managers. Meena has been given a liberal budget for travel so as to
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research into company's history, operations, and market analysis for the
firm she selects for the article.
Required:
(i) Meena has asked you to recommend industries and firms that would
be
good candidates for the article. What would you advise? Explain your
recommendations.
Answer:
The product life cycle spans the time from the initial R & D on a product to
when customer service and support is no longer offered for that product.
Life Cycle Costing technique is particularly important when:
(a) High percentage of total life-cycle costs are incurred before prod uction
begins and revenue are earned over several years and
(b) High fraction of the life cycle costs are locked in at the R & D and design
stages. Meena should identify those industries and then companies
belonging to those industries where above mentioned feature are
prevalent. For example, Automobile and Pharmaceutical Industries
companies like Tata Automobile, M&M, Ranbaxy and Dabur will be good
candidates for study on product life cycle costing.
Question:
State the benefits of Product Life Cycle Costing.
Answer:
The benefits of product life cycle costing are summarized as follows: 1. The product life cycle costing results in earlier actions to generate
revenue or to lower costs than otherwise might not be considered.
There are a number of factors that need to be managed in order to
maximise return on a product.
2. Better decisions should follow from a more accurate and realistic
assessment of revenues and costs, at least within a particular life cycle
stage.
3. Product life cycle thinking can promote long-term rewarding in
contrast to short-term profitability rewarding.
4. It provides an overall framework for considering total incremental
costs over the entire life span of a product, which in turn facilitate s
analysis of parts of the whole where cost effectiveness might be
improved.
VALUE CHAIN ANALYSIS (VCA):
Value chain for any firm is the value creating activities all the way from basi c
raw material sources from component suppliers through to the ultimate end
use product delivered into the final consumers’ hands.
A company can gain competitive advantage not just by surpassing its
competitors, but discovering what customer want and then profitably
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satisfying, and even exceeding, customer expectations. This is done
by a
concept called Value Chain Analysis. VCA can be used to better understand
which segment, distribution channels; product differentiation will yield the
firms greatest competitive advantage.
Question:
What is the concept of ‘Value -chain’ and why is it important for Cost
Management? Mention three 'useful strategic frameworks of the value chain
analysis.
Answer:
Value chain is the linked set of value creating activities from the basic raw
materials and components sources to the ultimate end use of the produc t or
service delivered to the customer.
Proter described the value chain as the internal processes or activities a
company performs “to design, produce, market, deliver and support its
product ”. He further stated that “a firm’s value chain and the way it
performs individual activities are a reflection of its history, its st rategy, its
approach of implementing its strategy, and the underlying economics of the
activities themselves ”.
The 6 business functions contained in the value chain are: a. Research & Development;
b. Design;
c. Production;
d. Marketing;
e. Distribution; and
f. Customer service.
The objective of value chain is to serve as means of increasing the customer
satisfaction and managing costs effectively. Coordination of the indivi dual
parts of the value chain activities creates conditions to improve customer
satisfaction in terms of cost efficiency quality and delivery.
VCA is important because it helps a firm:
1. To identify the industry value chain and then assign costs, revenues and
assets to value activities.
2. To diagnose the cost drivers regulating each value activity.
3. To develop sustainable cost advantage either by controlling cost drivers better than competitors or by reconfiguring the chain value.
By analyzing costs, revenues and assets in each activity systematically a
company can achieve low cost. Thus value chain helps managers in decidin g
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how to apply the organization’s valuable physical and human resources to
each linked process so as to achieve cost effectiveness.
The business activities are classified into primary activities and su
pport
activities.
Primary activities are those activities which are involved in transforming
the inputs into outputs: Examples:
Order processing and distribution;
Installation, repair and parts replacement;
Transforming inputs into final products;
Material handling and warehousing;
Delivery and after sales service;
Communication, pricing and channel management; etc.
Support activities are intended to support the primary activities:
Examples:
Purchase of raw material and other consumable stores
Selection, promotion, appraisal and employee relations
General management, planning, finance, accounting
Three useful strategic frameworks for value chain analysis are:
• Industry structure analysis;
• Core competencies; and
• Segmentation analysis.
Steps in Value Chain Analysis include the following: a. Internal cost analysis: Organisations use value chain analysis to
identify the sources of profitability and understand the costs of thei r
internal processes or activities. Value creating processes and Cost
drivers of the processes are identified and costs are assigned to such
processes. During this process both structural and executional cost
drivers are considered and internal relationships between the
processes are identified. Based on this information, the value creating
processes are ranked. Some processes offer more opportunities for
value creation and the general rule of 80:20 applies here also.
b. Internal differentiation analysis: The value chain approach is also
used by the organisations to identify opportunities for creating and
sustaining superior differentiation of their products in the ma rket.
Factors like Product features, Marketing Channels, Service & Support,
Brand or image positioning, Price etc. are considered. For a firm to
achieve superior differentiation, it must create unique and sustainable
values to customers as compared to its competitors.
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c.
Vertical linkage analysis: Linkages among value creating processes do
not end with the activities within the firm. The analysis must b e used
to understand the relationships and associated costs among external
suppliers and customers in order to maximise the value delivered to
customers and to minimise cost.
Question:
How can value analysis achieve cost reduction?
Answer:
Value analysis can do cost reduction in the following manner: a. By identifying and removing unnecessary components in a product
which had no utility earlier.
b. By introducing component substitution at a lesser cost without
affecting the quality of the product.
c. By simplifying the product design.
d. By introducing alternative methods with less cost but improved
efficiency.
Question:
Differentiate between ‘Traditional Management Accounting’ and ‘Value Chain
Analysis in the strategic framework’.
Answer:
Value Chain vs. Traditional Management Accounting
1. TMA focuses on internal information While VCA Focuses on external
information.
2. In TMA, Application of single cost driver at the overall firm level is
taken. While In VCA, Application of multiple cost drivers i. e. structural
and executional are taken for each value activity.
3. TMA assume that cost reduction must be found in the value added
process While VCA Exploits linkages throughout the value chain i. e.
within firm, with suppliers and customers.
4. TMA Insights for strategic decisions somewhat limited in traditional
management accounting While VCA Identify cost driver at the
individual activity level and develop cost / differentiation advantage
either by controlling those drivers better than competitors or by
reconfiguring the value chain.
Limitations of Value Chain Analysis are: 1. Non availability of data;
2. Identification of stages;
3. Ascertainment of Cost, Revenues and Assets;
4. Identification of Cost drivers;
5. Resistance from employees;
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6.
Science Vs. Art. VCA is more an art than science. Certain reports are
more subjective and hence differ from person to person.
Question:
Explain with a diagram the value chain activities within the firm with suitable
classifications under primary and support activities and also the industry
value chain indicating what the end use consumer pays for!
Answer: Industry Value Chain Value Chain activities within the Firm
Primary Activities Support Activities
X Firm Z
Value
Chain
Y
Distri
but
ion
Value
Chain
Buyer
Value
Chain
Suppli er
Value
Chain
Dispos al
Recycle
Value
Chain
R & D
Design
Distribution
Production
Marketing
Service
Procurement
Technology
Development
Firm
infrastructure
Human
Resource
Management
End
use
consu
mer
pays
for
profit
margin
throug
hout
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COST CONTROL AND COST REDUCTION:
Question
Distinguish between Cost Control and Cost Reduction.
Answer
Cost Control
: Cost control is regulation by executive control the costs of
operating an undertaking. Cost Control involves continuous comparisons of
actuals with the standards or budgets to regulate the former. Standards o r
budgets once set up are not attended during the period or unti l some
mistakes are discovered in standards.
Cost reduction: Cost reduction is the achievement of real and permanent
reduction in unit cost of products manufactured. It, therefore, conti nuously
attempts to achieve genuine savings in cost of production, admini stration,
selling and distribution. It does not accept a standard or budget as fixed. It
rather challenges the standards / budgets continuously to make
improvement in them. It attempts to excavate, the potential saving s buried
in the standards by continuous and planned efforts. Infact, Cost Red uction is
one of the techniques of Cost Control.
The differences can be summarised as below:
Sl. # Cost Control Cost Reduction
1 Emphasises is on past performance
viz. Analysis of variances etc. Emphasis is on fresh approvals
keeping in view the functional value
to the customer
2
It is a conservative approach and
stresses on conformity to the
procedures It is a dynamic approach. Each
part of sub function is analysed.
3
This is a directive of the
management stating that the limits
of cost control are to be adhered to. It requires review at all levels to
bring about permanent reduction.
4 It takes short term review to reduce
costs in given situations It seeks to reduce unit cost as a
system study on permanent basis
5
It is a preventive function and
efforts are directed to remain within
laid down limits. It is an approval keeping in view
functions and values. This exists
even when cost control is there.
6
It uses traditional costing
techniques like standard costing
etc.
It uses modern thinking like
technology up gradation, value
analysis, value engg, advanced
manufacturing technology etc.
apart from traditional techniques.
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Question:
Classify the following items under the more appropriate category:
Category (CC)
– Cost Control Or
Category (CR) – Cost Reduction
a. Costs exceeding budgets or standards are investigated.
b. Preventive function
c. Corrective function
d. Measures to standardize for increasing productivity
e. Provision of proper storage facilities for materials.
f. Continuous comparison of actual with the standards set.
g. Challenges the standards set
h. Value analysis
Answer:
A, b, e, f are Cost Control category. Rest are Cost Reduction category.
COMPUTER -AIDED MANUFACTURING : Computer-aided manufacturing
process is carried out by a range of machinery together with its concomitant
software. Maximum elements of CAM are computer numerical control (CNC)
and robotics. CNC machines are programmable machine tools. These are
capable of performing a number of machining tasks, e.g. cutting, grind ing,
moulding, bending etc. Human operators will tire and are error prone. CNC
machines are able to repeat the same operation continuously in identi cal
manner, with high accuracy level.
JUST IN TIME (JIT):
Question:
Write short notes on JIT philosophy.
Answer:
Just- In-Time is a time management philosophy (also called lean
management philosophy) that seeks to utilize the most important resource,
i.e. time, in an efficient and effective manner. A complete JIT system begins
with production, continues through the manufacturing plant, and even
includes the types of transactions processed by the accounting system . Most
important in JIT system is to ensure receiving of products / spare parts /
materials from its suppliers on the exact date and at the exact time when
they are needed in order to reduce excessive inventory in stock.
The process of JIT involves:
a. Identifying significant activities in the Firm, and classify into VA (Value-
Added) and NVA (Non-Value-Added) activities.
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b. Simplify VA activities so as to improve productivity / efficiency / output
.
c. Eliminate NVA activities so that time earlier spent on NVA activities can
now be used for V A activities.
d. Achieve significant cost reduction by eliminating time related and NVA
activity related costs.
Steps in JIT: a. Evaluation of supplier by purchase staff with regard to quality, quantit y
and reliability of supply.
b. Visit to supplier s’ sites and inspection of supply quality there to ensure
quality and time etc.
c. A small cluster of machines are operated who can monitor each output
part from machine to machine within the cell and can immediately
identify defective output.
d. Empowered workforce is allowed to stop their machines when they see a
problem and take action for immediate resolution of the bulk of
performance problems.
JIT results in Reduction of following inventory costs: a. Interest cost related to the debt that funds the inventory investment
b. Elimination of NVA items/activities
c. Cost of inventory that becomes obsolete over time
d. Cost of rent for inventory storage facilities
e. Cost of all equipment used in the warehouse
f. Cost of warehouse utilities
g. Cost of warehouse employees
h. Cost of insurance needed to cover the possible loss of inventory
Question:
How does the JIT approach help in improving an organisation’s profitability?
Answer:
JIT approach helps in the reduction of costs / increase in prices as follows: 1. By immediate detection of defective goods being manufactured, early
correction is ensured with least scrapping.
2. By Elimination of NVA items/activities
3. By reducing WIP between machines within working cell.
4. By reducing OH costs in the form of rentals for inventory, insurance,
maintenance costs etc.
4. By ensuring higher product quality leading to higher premiu m in the
selling price.
5. By detection of problem areas in production to reduce costs by
improvement.
Question:
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Explain how the implementation of JIT approach to manufacturing can b
e a
major source of competitive advantage.
Answer:
JIT provides competitive advantage in the following ways: 1. Stocks of raw materials and finished goods are eliminated, stock
holding costs are avoided.
2. JIT aims at elimination of non-value added activities and elimin ation of
costs in this direction will improve competitive advantage.
3. It affords flexibility to customer requirements where the company can
manufacture customised products and the competitive advantage is
thereby improved.
4. It focuses the direction of performance based production of high quality product.
5. It minimises waiting times and handling costs.
Question:
State the advantages and disadvantages of Just- in-Time approach in the
co ntext of inventory control.
Answer: Advantages of JIT approach:
a. Substantial savings in stockholding costs
b. Elimination of waste
c. Saving in factory and warehouse space
d. Reduction in obsolete stocks.
e. Reduction in ordering costs
Disadvantages of JIT approach:
a. Additional investment in new machinery and layout
b. Difficulty in predicting the daily/weekly demand
c. Increased risk of stock-out.
Question:
The following independent situations are given in JIT systems of product ion.
You are required to state if each recommendation is valid or invalid and give
a brief reason.
SI. # Situation Recommendation by the Cost Accountant
a
A company produces LCD TVs.
Presently total inventory turnover is
measured annually. Compute inventory turnover every
month. Break it down into raw material,
WIP, expensive inventory and finished
goods.
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b Textile company. Accept employees' claim for piece rate
incentive for exceeding a certain
production volume.
c
Sports goods manufacturing
company. Closely monitor direct labour variances
including idle time variances to convince
employees to work faster.
d
Multiproduct production Monitor the average set up time per
machine in a period which is given by
Aggregate set up time of all machines
Total number of machines.
Answer:
a. Valid – JIT system emphasises extraordinary high inventory turnover.
When a company is producing LCD TVs’ total turnover of inventory will
be high. So, differentiation of inventory into RM, WIP & FG is useful.
b. Invalid - In textile industry, employees are paid extra if they exceed
certain production volume targets. JIT focuses on producing only what
is needed and not to accumulate inventory on account of high
incentives. So, any piece rate system must be replaced with focus on
qualit y of outpu t or the numbe r of suggestions for improving the JIT
system.
c. Invalid - Monitoring Direct labour efficiency is highly inappropriate in
JIT system. As JIT system does not focus on fast workings of
employees. Instead JIT focuses on quality of product manufactured. JI T system strive s to avo id unnecessary activities and hence eliminate
non-value-added activities like monitoring direct labour variance,
including idle variance etc.
d. Invalid - The average setup time per machine is of great importance
as it can be measured periodically and plotted on a trend line. The
shortest possible setup intervals are crucial for the success of sho rt
production runs. So, this is a major JIT measurement. It is best to
measure it by each machine, rather than in the aggregate, since an
aggregate measure does reveal enough information about which
equipments require more setup time or reduction in work.
Question:
What do you mean by back-flushing in JIT system? What are the problems
that must be corrected before it will work properly?
Answer:
It is the costing system that omits recording some or all of the jo urnal
entries relating to the cycle from purchase of direct materials to the sal e of
finished goods. The journal entries for the subsequent stages use no rmal or
standard costs to work backward to flush out the costs in the cycle for which
the journal entries were omitted earlier.
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Backflushing requires no data entry of any kind until a finished p
roduct is
completed. Once production is completed, the total finished quant ity is
entered into computer system which works the quantities of raw materials
as per BOM.
To work system properly some serious problems must be corrected. 1. Production reporting: The total production figure entered into the
system must be absolutely correct or else the wrong component types
and quantities will be subtracted from stock.
2. Scrap reporting: All abnormal scrap must be diligently tracked and
recorded; otherwise these materials will fall outside the back flush ing
system and will not be charged to inventory, resulting in inaccurate
inventory.
3. Lot tracing: Lot tracing is difficult under the back flushing system. It
is required when a manufacturer need to keep records of which
production lots were used to create a product in case all the items i n a
lot must be recalled.
4. Inventory accuracy: Maintain accurate set of inventory records.
Kanban Cards: A “Kanban card, ” is a notification card that a downstream
machine sends to each machine that feeds it parts, authorizing the
production of just enough components to fulfill t he production requirements
being authorized in turn by the next machine further downstream. Thi s is
also known as a “pull ” system, since kanbans are initiated at the end of the
production process, pulling work authorizations through the product ion
system. With this approach, there is no way for work- in-process inventory to
build up in the production system, since it can be created on ly with a kanban
authorization .
MATERIAL REQUIREMENT PLANNING (MRP):
Material Requirement Planning is a computerised production operation
system providing a basis for production decisions. In other words, MRP
involves input planning based on output budget. Material Requirement
Planning is a part of the overall Manufacturing Resources Planning.
Objective of material requirement planning:
1. To determine how much final products are to be produced and at what
time.
2. To ascertain the required units of production of sub-assemblies.
3. To determine the requirement of materials based on an updated B ill Of
Materials file.
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4.
To compute inventories lead time, WIP lead time, batch sizes lead time
and manufacturing and packaging lead times.
5. To control inventory by ordering bought-in components and raw
materials in relation to the orders received or forecast rather than the
more usual practice of ordering from stock-level indicators.
Question:
Explain the pre-requisites for successful operation of material requirement
planning.
Answer:
Pre-requisites for successful operation of MRP system are: 1. The latest production and purchasing schedules prepared should be
strictly adhered and updated for Day to Day changes.
2. Raw Materials, sub-assemblies and components required for
production should be predetermined in quantifiable terms. St andard
should be set for the consumption quantity, quality, mix and yield o f
raw materials for every unit of finished product.
3. Work-force must be appraised of the system and the need for absolute
adherence to the schedules is prepared.
4. Necessary internal control system should be developed to ensure total
adherence to the schedule.
5. Accuracy of the data supplied is vital to the MRP system.
Question:
Mention the data required to operate the material requirement plann ing
system.
Answer:
Data requirements to operate material requirement planning system are: 1. Master Production schedule: This schedule specifies the quantity of
each finished units of products to be produced and the time at whi ch each
units will be required.
2. Bill of Material file: The bill of material file specifies the sub-assemblies,
components and materials required for each of the finished goods.
3. I nventory file: This file maintains details of items in hand for each sub-
assembly, components and materials required for each of the finished
goods.
4. Routing file: This file specifies the sequence of operations required to
manufacture sub-assemblies, components and finished goods.
5. Master Parts file: This file contains information on the production time of
subassemblies; components produced internally and lead times for
externally acquired items.
Question:
Differentiate between MRP and MRP- II?
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Answer:
a. Material requirements planning (MRP) is a production planning and
inventory control system used to manage manufacturing processes.
Manufacturing resource planning (MRP II) is defined as a method for
the effective planning of all resources of a manufacturing company.
Ideally, it addresses operational planning in units, financial plan ning in
rupees, and has a simulation capability to answer "what-if" questions
and is an extension of closed-loop MRP. MRP II is wider in nature and
covers other areas also apart from MRP such as:
Planning of components and sub assemblies;
Computing the resources viz., Machine and Labour capacities;
b. MRP allows for the coordination of raw materials purchasing,
MRPII facilitates the development of a detailed production schedule
that accounts for machine and labour capacity, scheduling the
production runs according to the arrival of materials. MRPII i s
concerned with the integration of all aspects of the manufacturing
process, including materials, finance and human relations.
c. Manufacturing resource planning (MRP II) can provide better control of
the following, compared to the Material Requirement planning (MRP)
Better control of inventories
Improved scheduling
Productive relationships with suppliers
Improved design control
Better quality and quality control
Reduced working capital for inventory
Improved cash flow through quicker deliveries
Accurate inventory records
SYNCHRONOUS MANUFACTURING:
Synchronous Manufacturing is an all-encompassing manufacturing
management philosophy that includes a consistent set of principles,
procedures, and techniques where every action is evaluated in terms of the
common global goal of the organization. Synchronous manufacturing
philosophy requires managers’ focus on those areas of operations where
there exists potential for global improvement.
Principles Associated With Synchronous Manufacturing are:
1. Do not focus on balance idle capacities; focus on synchronizing the production flow.
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2.
The marginal value of time at a bottleneck resource is equal to the
throughput rate of the products processed by the bottleneck.
3. The marginal value of time at a non-bottleneck resource is negligible.
4. The level of utilisation of a non-bottleneck resource is control led by other
constraints within the system.
5. Resources must be utilized, not simply activated.
6. A transfer batch may not, and many times should not, be equal t o the
process batch.
7. A process batch should be variable both along its route and over time.
BUSINESS PROCESS RE-ENGINEERING (BPR):
Business process re-engineering is a business management strategy ,
originally pioneered in the early 1990s, focusing on the analysis an d design
of workflows and processes within an organization. BPR seeks to help
companies radically restructure their organizations by focusing on the
ground-up design of their business processes thus enabling them to become
world class competitors. A business process is a set of logically related tasks
performed to achieve a defined business outcome. Re-engineering
emphasized a holistic focus on business objectives and how processes
related to them, encouraging full-scale recreation of processes rather than
iterative optimization of sub-processes. A key stimulus for re-engine ering
has been the rapid and continuing development of Information and
Networking Technologies.
Business process re-engineering is also known as business process redesign,
business transformation, or business process change management.
Reengineering starts with a high-level assessment of the organization 's
mission, strategic goals, and customer needs. Basic questions are asked,
such as "Does our mission need to be redefined? Are our strategic goals
aligned with our mission? Who are our customers? Etc. As a structured
ordering of work steps across time and place, a business process can be
decomposed into specific activities, measured, modeled, and improved. It
can also be completely redesigned or eliminated altogether. This leads t o
dramatic improvements in critical performance measures, such as cost,
quality, service, and speed.
Most of the work being done does not add any value for customers, and this
work should be removed, not accelerated through automation. Instead,
companies should reconsider their processes in order to maximize customer
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value, while minimizing the consumption of resources required for deliver
ing
their product or service.
"B P R may be defined as the fundamental rethinking and radical
redesign of business processes to achieve dramatic improvements in
critical contemporary modern measures of performance, such as
cost, quality, service, and speed."
In BPR, information technology is generally considered as playing a role as
enabler of new forms of organizing and collaborating, rather than supportin g
existing business functions. Technology is concerned with the use of
computer systems and other forms of communication technology in the
business.
The B P R is a continuous activity and the steps involved are:
a. Identifying the processes for change;
b. Review, update, and analyse the existing processes (i.e. As is study)
c. Design the updated process (i. e. To Be)
d. Test and improve updated process.
This may be depicted by the following diagram.
The more detailed version of B P R involves the following steps:
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1. Develop vision and objectives;
2. Understand existing processes;
3. Identify processes for redesign;
4. Identify change levers / agents;
5. Implement the new process;
6. Make new process operational;
7. Evaluate the new process;
8. Continuous and ongoing improvement.
Business process re-engineering involves examining business processes and
making substantial changes in the day to day operation of the organ ization.
It involves the redesign of work by changing the activities.
The aim of BPR is to improve the key business process in an organization
by focusing on
(a) Simplification,
(b) Cost reduction,
(c) Improved quality and
(d) Enhanced customer satisfaction
The features of BPR are: 1. Several jobs are combined into one.
2. Often workers make decisions.
3. The steps in the processes are in logical order.
4. Work is performed where it makes more sense.
5. Quality is built in.
6. Manager provides a single point of contact.
7. Centralized and decentralized operations are combined.
The principles of BPR are: 1. Processes should be designed to achieve a desired outcome rather
than focusing on existing tasks.
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2.
Users of the output from a process should also perform the process.
3. Information processing should also be included in the work, if the work
generates information.
4. Geographically dispersed resources should be treated as if they are
centralised.
5. Parallel processes should be linked rather than integrated.
6. Doers should be allowed to self manage.
7. Information should be captured at source.
Criticisms on B P R: The main criticisms on B P R are:
a. B P R is a downsizing tool adopted by managements.
b. B P R presumes that the factor that limits an organisations
performance is its processes ineffectiveness which may not be true
and offers no means of validating.
c. B P R intends to start on clean slate basis (i. e. afresh) igno ring all the
historical achievements and successes.
THROUGHPUT ACCOUNTING:
Throughput Accounting (TA) is a method of performance measurement
which relates production and other costs to throughput. Throughput
accounting product costs relate to usage of key resources by various
products. It assumes that a manager has a given set of resources available
and these have been efficiently used to process purchased materials and
components to generate sales revenue.
Financial definition: Throughput = Sales – Direct Material Cost.
Throughput accounting has certain similarities with the traditional approach
of maximising contribution per unit of scarce resource. In throughput
accounting return is defined as sales less material costs in contrast to
contribution which is sales less all variable costs Here it is presumed that
labour is not a variable cost and the only variable cost is direct materia l.
Except direct materials, rest of the costs are treated as fixed in relation to
throughput in short run.
Throughput is influenced by:
• Selling price
• Direct Materials purchase price
• Usage of direct m aterials
• Volume of throughput.
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Constraints on Throughput are:
1. Existence of an uncompetitive selling price.
2. Need to deliver on time to particular customers.
3. Lack of product quality and reliability.
4. Lack of reliable materials suppliers.
5. Existence of shortage of production resources.
THEORY OF CONSTRAINTS (TOC):
Question:
Write short notes on Theory of Constraints (TOC) OR Explain the concept
and aim of Theory of Constraints.
Answer:
The theory of constraint focuses its attention on constraints and bottlene cks
within the organization which hinder speedy production. The main concept is
to maximise the rate of manufacturing output i.e. the throug hput of the
organisation.
The steps involved in Theory of Constraints are: 1. Identify the systems Constraint.
2. Decide how to exploit the constraint.
3. Subordinate everything to constraint.
4. Elevate the system’s constraint.
5. Repeat the process if the constraint is broken.
Aim of theory of constraints (TOC): The theory of constraints (TOC)
describes methods to maximize operating income under bottleneck situati on.
The objective of TOC is to increase throughput contribution while d ecreasing
investments and operating costs. TOC considers a short run time and
assumes that operating costs are fixed costs. TOC focuses on the system
level effects of continuous improvement. This requires examination of
bottlenecks and constraints. TOC approach advocates that bottleneck
resources / activities are to be fully utilised to 100% capacity and
rest of the resources should not be used to 100% capacity as such
usage will result in accumulation of inventories.
A L T E R N A T I V E A N S W E R
TOC focuses its attention on constraints and bottlenecks within the Firm that
hinder speedy production. The main concept is to maximize the rate of
manufacturing output i.e., the Throughput of the Firm.
This requires examination of the bottlenecks and constraints, which are
defined as under:
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a.
Bottleneck : It is an activity within the firm where the demand for the
resource is more than its capacity to supply.
b. Constraint : It is a situational factor, which makes the achievement of
objectives / throughput more difficult than it would otherwise b e, e.g.,
lack of skilled employees, lack of customers orders or the need to
achieve a high level of quality in product output.
Relationship between Constraint and Bottleneck : A bottleneck is
always a constraint but a constraint need not be a bottleneck. For example,
let the major constraint be meeting the delivery schedule for customer ’s
orders. The bottleneck in such a case may be certain machine in the
factory.
Throughput is thus related directly to the ability to cope with t he constraint
and to manage the bottleneck. This focus on throughput forced ma nagement
to examine both the constraints and the bottleneck in order to in crease
throughput.
Operation of TOC: The main aim of TOC is to increase throughput
contribution. This can be done by techniques such as:
a. Linear programming for allocating the optimum use of bottleneck
resources,
b. Use of shadow prices for decision-making, and
c. Variance analysis using Activity Based Costing Techniques.
Thus, Theory of Constraints attempts to do the following:
Objective : Maximise Throughput Contribution (i.e., Sales Revenue Less
Direct Materials)
Constraints : Subject to:
i) Production Capacity (Supply Constraints) and
ii) Sales Demand (Demand Constraints)
Question:
What are the key measurements of theory of constraints?
Answer:
The 3 measurements of TOC are: 1. Throughput contribution = sale – direct materials cost of the goods
sold.
2. Investments = Sum of materials costs in direct
materials, work- in-process, and finished
goods inventories; R & D costs; and
costs of equipment and buildings.
3. Operating costs = costs of operations (other than direct
materials) incurred to earn throughput
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contribution. Like salaries and wages,
rent utilities, and depreciation.
The important concept behind TOC is that the production rate of the entire
factory is set at the pace of the bottleneck resource. Hence, in order to
achieve the best result TOC emphasises the importance of removing
bottlenecks or limiting factor.
Question:
Classify the following items under the three measures used in the theory of
constraints:
(i) Research and Development Cost
(ii) Rent / Utilities
(iii) Raw materials used for production
(iv) Depreciation
(v) Labour Cost
(vi) Stock of raw materials
(vii) Sales
(viii) Cost of equipments and buildings.
Answer:
The 3 key measures under TOC are: 1. Contribution : (iii) Raw Material for production (vii) Sales
2. Investments : (i) R& D (vi) Raw Material Stock (viii) Building
And Equipment Cost.
3. Operating Costs : (ii) Rent/utilities (iv) Depreciation (v) Labour
SHUT DOWN - DIVESTMENT:
Question:
What is divestment strategy? Highlight the main reasons for divestments.
Answer:
Divestment involves a strategy of selling off or shedding business operations
to divert the resources, so released, for other purposes. Selling off a
business segment or product division is one of the frequent forms of
divestment strategy. It may also include selling off or giving up the control
over subsidiary whereby the wholly owned subsidiaries may be floated as
independently quoted companies.
Very often it becomes necessary for a firm to temporarily close down the
factory due to trade recession with a view to reopening it in the fu ture. In
such cases, the decision should be based on the marginal cost analysis. If
the products are making a contribution towards fixed expenses or in other
words if selling price is above the marginal cost, it is preferable to continu e
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because the losses are minimized. By suspending the manufacture, certain
fi xed expenses can be avoided and certain extra fixed expenses may be
incurred depending up on the nature of the industry, say, fo r example, extra
cost incurred in protecting the machinery. So the decision is based on as to
whether the contribution is more than the difference between the fi xed
expenses incurred in normal operation and the fixed expenses incurred when
the plant is shut down.
Reasons for Divestment Strategy:
1. In case of a firm having an opportunity to get more profitable pro duct or
segment but have resource constraint, it may selling off its unprofitable
or less profitable division and utilized the recourse so released. Cost
Benefit analysis & Capital Budgeting Methods are the useful tools for
analyzing this type of situation.
2. In case of purchase of new business, it may be found that some of the
part of the acquired business is not upto the mark. In such type of
situation disposal of the unwanted part of the business is more d esirable
than hold it.
3. In case where any business segment or product or subsidiary is pulli ng
down the profit of the whole organization, it is better to cut down t hat
operation of the product or business segment as a turnaround strategy.
4. If managing the organisation is becoming difficult, it is better t o dispose
off the undesirable activity of the organisation.