The company, founded by Kendra Bennett, subsequently underwent a name change to ‘Bon Bee Honey’ and has since enjoyed substantial success.
Honey Bunchies, which was featured on Shark Tank’s Season 14, has a net worth of $8 million.
Since appearing on Shark Tank, Bon Bee Honey (Formerly Honey Bunchies) has experienced significant growth.
Bon Bee Honey Net Worth
- Original Name: Honey Bunchies
- New Name: Bon Bee Honey
- Net Worth: $8 Million
- Annual Revenue: $3 Million
- Profits: $900,000
- Lifetime Sales: $6.1 Million
- Employees: 5
The Aftermath of Shark Tank
The company’s products are now sold in over 1,600 retail locations across the United States, and they have generated over $295,000 in monthly revenues.
You can discover this product on the shelves of Walmart, Whole Foods, Kroger’s, and numerous other retail outlets.
According to the company’s statistics, online sales account for 28% of Honey Bunchies’ revenue. Over the last year, their Amazon sales reached an impressive $520,000.
Honey Bunchies has also been featured in several national publications, including Forbes, Entrepreneur, and Inc. magazine.
The product has also won several awards, including the “Best New Snack” award from the National Association for the Specialty Food Trade (NASFT).
Shark Tank Pitch
In 2023, Bennett appeared on Shark Tank to pitch her company, Honey Bunchies, seeking a $200,000 investment for a 10% stake.
She shared the story of her father’s service and how her mother’s honey bars supported him, highlighting the bars’ all-natural ingredients, gluten-free and grain-free status, and high nutritional value.
Despite her upbeat pitch, the Sharks didn’t resonate with her optimism. Though they found the bars delicious, they felt Bennett’s future projections were overly optimistic.
Honey Bunchies had $519,000 in sales but only a $22,000 profit last year. Mark Cuban and Lori Greiner declined due to competition and personal preferences.
Barbara Corcoran and Daymond John cited skepticism about the financials and family business challenges. Kevin O’Leary called the valuation “unrealistic” and firmly rejected her offer.