in strategic management what is the difference between business policy and strategy please explain with example
Ashish Ojha
(Chartered Accountant)
(469 Points)
Replied 02 June 2010
In Simple terms Policy is something that you decribe something in advance and it is a general respose to a given situation.. For eg.. It is business policy to give cash discounts to customers, it a Business Policy of charging different prices frm different customers.. ]
A strategy somethig like a plan.. Example You Launch a High tech product at low price to outperform your competition..