Service tax on amounts received towards advertisement

Narayan Sonawane (Asst. Manager-Taxation) (24 Points)

14 December 2012  

One of our Business Unit is providing free copy of the book to the member of its promotional activilty. For said activity some books are printed & some amount of money is received towards in that book.

Kindly advice, whether such amounts received will attract service tax under the regime of Negative List on or after 01.07.2012.