Gift to customer

radha (ggk) (44 Points)

12 December 2011  

Respected all,

Our company incurred expense of Rs.10200 for purchase of gold coin as gift to one of our customer on marriage of his daughter.now i am in doubt regarding the expense head. can we treat this as sales promotion or have to treat as gift. If as a gift , is it disallowable under Income tax Act?which Section I have to refer?

Pls help me to clear this.