Broking Products Implemetation.

Tough competition among broking house yet not witness in INDIA,However Country oldest brouse run far behind comapre to new comer NSE,similarly market player seek products implemetnations and innovation on regular basis in order to keep continuing their fund in to best products or else  they switched over their faith to advanced market where market players R getting better products and services comapre to NSE of INDIA,Kindly list down such products implementation clue hereby.