The assessing officers are asking for the TDS payments and the matter may be under litigation at various stages. But what is important in principle is that Section 194J applies to fees for technical services. On referring to definition of fees for technical services as defined under section 9(1)(vii) of the Act, it clearly states that "fees for technical services" means any consideration (including lump sum consideration for rendering any managerial, technical or consultancy services (including the provision of services of technical or other personnel).
Broadband services provided by the utility company in itself does not amount to rendering any managerial, technical or consultancy services. However, if the contract is made in such a manner the over and above the usage charges paid to the Broadband providing company, if the contract also includes the providing of any technical services to the assesseee then TDS u/s 194J would be applicable on such technical services. Just mere paying for broadband usage charges does not amount to rendering of any fees for technical services.